Analytics Data Breakdown
This article exists to show you what platforms support which stats.
Currently, Marky supports showing high level statistics for your various social accounts. Note that these are different than post level statistics.
Term Clarifications
Followers: Number of followers on your platform. A follower refers to a user who subscribes to or “follows” your content.
Reach: The number of unique users who have seen your content.
Impressions: The total number of times your post is displayed to a user, including multiple views from the same user.
Engagement: The total interactions with your content, including likes, comments, shares, and clicks.
These are stats that are on an account level, relating to each Account/Page/Social.
a. Number of clicks on Page CTA button by people who are logged in to Facebook
b. The number of times the business profile's call, website, or menu button was clicked
These are stats that relate to individual posts. Marky will soon support viewing these stats in the analytics dashboard.
Currently, Marky supports showing high level statistics for your various social accounts. Note that these are different than post level statistics.
Term Clarifications
Followers: Number of followers on your platform. A follower refers to a user who subscribes to or “follows” your content.
Reach: The number of unique users who have seen your content.
Impressions: The total number of times your post is displayed to a user, including multiple views from the same user.
Engagement: The total interactions with your content, including likes, comments, shares, and clicks.
Account Level Stats
These are stats that are on an account level, relating to each Account/Page/Social.
| Followers | Clicks | Impressions | Reach | Post Engagements | |
|---|---|---|---|---|---|
| ✔️ | ✔️(a) | ✔️ | ✔️ | ✔️ | |
| ✔️ | ✔️ | ✔️ | ✔️ | ✔️ | |
| Twitter (X) | ✔️ | ||||
| TikTok | ✔️ | ||||
| ✔️ | ✔️ | ✔️ | |||
| Google Business | ✔️(b) | ✔️ |
a. Number of clicks on Page CTA button by people who are logged in to Facebook
b. The number of times the business profile's call, website, or menu button was clicked
Post Stats
These are stats that relate to individual posts. Marky will soon support viewing these stats in the analytics dashboard.
| Reach | Impressions | Likes | Saves | Comments | Shares | Clicks | |
|---|---|---|---|---|---|---|---|
| ✔️ | ✔️ | ✔️ | ✔️ | ||||
| ✔️ | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ | ||
| ✔️ | ✔️ | ✔️ | ✔️ | ✔️ | |||
| ✔️ | ✔️ | ✔️ | ✔️ | ||||
| TikTok | ✔️ | ✔️ | ✔️ | ✔️ | |||
| Twitter (X) | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ |
Updated on: 20/09/2024
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